Silicon Valley Startup Challenges Traditional Asset-Heavy Platform Structures with Decentralized, Ethically-Driven Design
Mountain View, CA, 26th July 2025, ZEX PR WIRE, WOGO Inc., a next-generation mobility platform headquartered in the San Francisco Bay Area, announced it has successfully secured $5 million in funding to expand its innovative non-possessive vehicle operations. The company is now valued at $30 million.
Unlike traditional rental companies or gig-driven platforms, WOGO introduces a non-ownership model: the company does not own any vehicles. Instead, it acts as a connector between individual vehicle owners and long-term renters. The platform provides branding, operations, and customer service, while vehicle owners receive a share of the income. With a focus on monthly rentals only, WOGO offers customers insurance, maintenance, and full-service coverage—anchoring its slogan: “Once WOGO, you never buy a car again.”
“WOGO doesn’t extract value from its users; it enables value to be co-created by all participants,” said a company spokesperson.
Since its launch, WOGO has grown rapidly in the Bay Area. In just over four months, the company has deployed over 700 vehicles, and both platform revenue and customer base have shown stable month-over-month growth. Its long-term rental structure creates stability for clients and sustained profit for vehicle partners—while reducing the risks and costs typical of short-term rental platforms.
The heart of WOGO’s model lies not only in business innovation, but in a governance system rooted in post-capitalist ethical design. Its participatory structure ensures early contributors receive equity, while founder incomes are capped.
Founder Jacky Liu (Zhiqi Liu) explains the deeper mission behind the company: rebuilding value distribution in the digital economy through trust and collaboration.
“Too many so-called decentralized platforms end up reinforcing central control,” Liu says. “We believe platforms should be bridges of value—not extractors of it.”
A serial entrepreneur, Liu previously built three top-ranked companies across three industries in China through disruptive innovation. He also served as Co-President of Hejun Consulting, China’s top strategic advisory firm. As founder of Hoorao, a revenue-sharing course platform where over 70% of income goes to content creators, Liu advocates for a new economic paradigm he calls “Non-Possessive Economy.” His vision blends business with theological and ethical principles—emphasizing co-creation, shared benefit, and redesigned trust systems.
Recently, WOGO was selected as the only non-AI startup to be invited to the Plug and Play Mobility Demo Day, one of Silicon Valley’s premier startup showcase events. The company has also been featured on Crunchbase and is recognized as one of the most promising emerging players in the mobility space.
Proceeds from this funding round will be used to build a world-class customer service framework, upgrade the platform’s software architecture, and expand to major U.S. metropolitan markets.
About WOGO Inc.
Founded in 2025, WOGO is a pioneering mobility platform reinventing vehicle leasing through a non-ownership, long-term rental model. By connecting car owners and long-term renters through a managed platform, WOGO reduces operational friction, boosts vehicle utilization, and reshapes value distribution in the transportation economy.
